Premier Cru is a hotel management company offering a wide range of services including sales and marketing, operations, financial management and reporting.
We bring together a wealth of experience, to offer consultancy and hands-on management. Many hotel management companies are more interested in building their own brand than yours. At Premier Cru our primary interest is in helping you to build your business – whether you are an individual hotel or club, or a large chain. Our brand stays in the background, offering support, advice and expertise.
We are a 10-strong team of experienced hospitality industry professionals, each of whom has experience on both the client side of the industry and working with well-respected hotel management companies in the UK .
As a hotel management company we recognise the highly competitive nature of the UK hospitality industry these days, and we look to apply innovative but practical management practices across every aspect of the operation. Our approach is to allow a lot of freedom to individual managers, but to deliver robust support, and complete accountability for each of our areas of responsibility.
We believe that professional management, marketing and operations can maximise profitability and business value. We have quickly grown to become one of the UK ’s leading hotel management companies .
If you are looking for a hotel management company to support your own management team, to help you with an investment, development or launch project, talk to Premier Cru. We take a no-nonsense approach that clients appreciate and is fully accountable.
Managing partners, Gareth Pugh and Iain Shelton have many years’ experience in hotel management companies and would welcome the opportunity to discuss how Premier Cru can contribute to your business or project, and to provide examples of how they have helped businesses from small country house hotels, to larger chains to grow profitability.
Read more about our services here, or better still, give us a call, and let’s talk.